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I just received the following email from Phil Vischer about upcoming Christian TV shows on a “mini-network” called JellyTelly. I wasn’t able to hear the sound from the videos but the newsletter suggested the Christians shows are meant to address kids’ biblical illiteracy and compete with secular networks such as Nickelodeon and the Disney Channel.

Honestly, I think if they can pull this off business-wise, it’d be great. When I used to watch some of these shows with my younger cousin, I’d have to qualify every underlying message I felt compelled to bring up. Watching secular television without a developed Christian worldview is a uphill battle. Some common themes I saw on Nickelodeon, Cartoon Network, and Disney Channel included, secular love, dating, romance and marriage, portrayal of maliciousness toward other kids as humor, lying, and disobeying parents. Add secular music, and educating a kid with a biblical worldview is a losing battle. I can’t censor every song she listens to on Disney radio.  It’s no wonder she already has a “boyfriend.”

Anyways, I digress. Below is the newsletter and the links:

November 2008

Dear FFP (friends and fans of Phil!) …
We’ve launched! After three years of work, we just launched JellyTelly – our new kids “mini-network” – at www.JellyTelly.com!

Every day on JellyTelly kids can watch 20 minutes of “mini” TV shows and play online games while learning about the Bible and their faith. Biblical illiteracy is a huge problem in the church, and we think we can help address it in the same way Sesame Street tackled basic literacy back in the 60s and 70s.

Beyond that, by collaborating with other Christian producers we are planting the seed for what could become an alternative to Nickelodeon® and the Disney Channel® – a tiny kids network that can help raise the next generation of Christians while launching the next generation of Christian storytellers. It’s an exciting time – the most fun I’ve had since we launched VeggieTales® out of a spare bedroom way back in 1993!

To hear more about the mission of JellyTelly, watch this video. To see a sample of our programming and meet Buck Denver, Clive & Ian, the Bentley Brothers, Dr. Schniffenhowzen, Agnes & Winnefred, and Quacky the Duck, watch this clip.

We’ve got a great opportunity to launch the next phase of Christian kids media, and you can be a part of it. Check it out at www.JellyTelly.com/!
Phil Vischer

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